Roots beanie. Bubblegum.
- Crafted from a remarkably soft, fluffy angora wool blend
- The design is intricately woven with the Vegvisir, the Icelandic Viking Compass
- Features a bold, voluminous silhouette that remains entirely weightless
- Designed for super flexibility, gently wrapping the head without any restrictive pressure
- More snug than Marshmallow
- A fun, eye-catching design available in an exclusive palette of up to 35 custom colors
- Unlined construction ensures comfortable, breathable warmth
- Pairs seamlessly with our matching Marshmallow gloves and mittens, as well as with Lía scarves made of alpaca with silk.
Pompoms
- Made in Iceland
- Ships worldwide
- Local pickup in Iceland
Details
- Material
- Fluffy angora
- Composition
- 60% angora · 40% nylon
- Made
- Made in Iceland
Description
The Heritage
The Roots collection serves as a wearable tribute to our Icelandic origins. We integrated the ancient trident pattern of the Vegvisir—often referred to as the Nordic Compass—into a modern, chunky ribbed-knit silhouette. Translating literally to "the one that shows the way," this powerful cultural symbol was historically meant to prevent travelers from losing their path through treacherous conditions. To complement this meaningful design, our team developed a series of exclusive yarn colors that belong entirely to the Fluffy angora collections.
The Fit
While utilizing the same delightfully fluffy angora blend as our voluminous Marshmallow hats, the Roots beanie is engineered for a closer, more tailored experience. It provides a comfortably snug, medium flexibility fit. Thanks to its unlined construction, the hat maintains an entirely weightless feel despite its textured knit, delivering effortless warmth and breathability for everyday wear.
Your Signature Style
Because personal expression is essential, this meaningful design can be easily adapted to reflect your distinct aesthetic. You can easily build a cohesive, vibrant winter set by pairing your beanie with our matching Marshmallow gloves and mittens, all crafted from the exact same fluffy yarn and our signature Alpaca silk Lía scarves, which special yarn was dyed to match the Marshmallow collection.
MJÚK Custom experience
Because true exclusivity lies in personal choice, we invite you to make this piece entirely your own. Choose a special pompom for your beanie online or visit our in-boutique pompom station to customize your beanie on the spot, selecting from a collection of over 80 specially dyed colors to create your perfect beanie.
The Mjúk Promise
In Icelandic, Mjúk means soft—a guiding principle for both our materials and our respect for the environment. As the celebrated Icelandic Company of the Year, we produce in strictly limited quantities to minimize waste. To extend the life of your garment, we provide dedicated repair services directly from our flagship workshop.
Care & Composition
Composition: Fluffy Angora Wool Blend. 60% Angora, 40% PA
Maintenance: Handwash only in cold water (20°C). Lay flat to dry; never twist or wring the delicate fibers.
Note: Due to the artisanal dyeing process and natural fibers, slight color variations may occur, ensuring your piece is beautifully unique.
Care
Handwash only in cold water (20°C). Lay flat to dry; never twist or wring the delicate fibers.
Delivery
Worldwide, with local pickup in Iceland. Free shipping from $150 to Iceland, the EU, Norway, Switzerland and the United Kingdom; from $300 to Australia and New Zealand; from $250 everywhere else.
