MJÚK ICELAND

represents the Icelandic pinnacle of style and quality. We are a family company. We design, produce and sell directly knitted and woven products : beanies, scarves, mittens and blankets, as well as limited collections of capes and ponchos.

Visitors to our 4 stores will enjoy an exemplary level of care and outstanding personal service. MJÚK means “soft”.  It reflects sustainable design, care about nature and people- and that is our philosophy. All MJÚK products are designed by Anna, one of its owners. You can often meet her at one of our stores. She keeps close contact with the customers to get direct feedback on the designs and quality and to be able to improve them. She also sews many capes and ponchos just on the upper floor of our boutique at Laugavegur 23 in the heart of Reykjavík.  Every piece of MJÚK  knitted or woven collections is always a part of an exclusive limited edition.

As for today TripAdvisor rated us  #3 among all  112 shops in Reykjavik. Please, leave a review about  Mjúk Iceland on Trip Advisor

Our stores are located in the heart of Reykjavik, Iceland:

Skólavörðustígur,4

Skólavörðustígur, 8

Skólavörðustígur, 36

Laugavegur,23  (the famous house with a Viking mural on the main street)- here you can order a custom-made cape or poncho

Official distributors:

Iceland:

Perlan, 105 Reykjavik Öskjuhlíð
Hús Handanna Art + Design  at Miðvangur 1-3 in Egilsstaðir

Seljalandsfoss – a Store next to the famous waterfall in Hvolsvollur

Scintilla

Denmark:
Helmers Magasin is a tiny shop in the hugely charming Vesterbro-area of Copenhagen, Denmark, and a webshop  with a distinct personal service. Here you’ll find an exclusive selection of heart-melting soft wear made with care, as well as unique, handcrafted art pieces and accessories.
Location: Flensborggade 27, 1669 Copenhagen V, Denmark – right next to Metro stop Enghave Plads
Switzerland:
 IMI beauty concept store Luzern.
Clean beauty concept store in Switzerland founded by women for women.
Löwenstrasse, 12-14, Luzern
IMI beauty concept store Interlaken
Jungfraustrasse,5, Interlaken
USA:
Simply Stuga concept store , Tipton, Michigan, USA
China:
Fei Fei travel diary

Customer support for online store: annamorrislu@gmail.com, +3548320567

Wholesale department: anna@mjukiceland.com

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